Mothercare
From Collaboration to Action: Mothercare and One Fine Sky Champion Education for Indonesian Children

Jakarta, 17 July 2026

PT Multitrend Indo Tbk, through Mothercare Indonesia, a trusted retail brand and one-stop solution for the needs of mothers and children aged 0–8 years, has officially donated 430 sets of school uniforms and educational toys valued at IDR 62,650,000 to several schools across Indonesia. This donation marks an important milestone in the social mission of the One Fine Sky Exclusive for Mothercare collaboration, supporting education and creating brighter opportunities for Indonesian children.

The donation program was born from the shared commitment of Mothercare Indonesia and One Fine Sky to make a meaningful impact on children's lives, particularly those who need greater support to learn in a more comfortable, confident, and inspiring environment.

A total of 430 school uniform sets were distributed to students across four schools: 94 sets to SD Sinar Kasih in Tajur Halang, 163 sets to SDK Lebao II in Flores, East Nusa Tenggara, 136 sets to SDK Lebao Tengah in Flores, East Nusa Tenggara, and 37 sets to SDI Aekora in Flores, East Nusa Tenggara. Each uniform set includes a shirt, trousers or skirt, tie, and cap to support students in their daily school activities.

Kartika Tirta Putri, General Manager of Marketing at PT Multitrend Indo Tbk, said:

"Through this donation, we want to ensure that the collaboration between Mothercare and One Fine Sky goes beyond creating beautiful and comfortable collections—it also delivers a meaningful and lasting impact for Indonesian children. We hope the school uniforms and educational toys will support their learning journey while fostering confidence and enthusiasm in pursuing their education."

SD Sinar Kasih was selected as one of the beneficiaries because it shares the same social values embraced by Mothercare Indonesia and One Fine Sky. The school provides free access to education for children from underprivileged families. Through this initiative, Mothercare Indonesia and One Fine Sky hope to help students participate in school with greater confidence while encouraging them to continue pursuing their education and future aspirations.

Jenfilia Suwandrei Arifin, Co-Founder of One Fine Sky, added:

"We believe every child deserves an equal opportunity to learn and build a brighter future. Donating school uniforms is a simple gesture that we hope will bring renewed motivation and confidence to students as they continue their educational journey."

In addition to the school uniforms, Mothercare Indonesia also donated educational toys worth a total of IDR 62,650,000. These toys are intended to enrich children's learning experiences while encouraging creativity and supporting their motor and cognitive development through engaging and interactive play.

This donation initiative is an extension of the One Fine Sky Exclusive for Mothercare collaboration, a special collection of children's and adults' apparel that combines timeless design, everyday comfort, and a meaningful social purpose. As part of the initiative, every purchase of two One Fine Sky Exclusive for Mothercare T-shirts contributed to the donation of one complete school uniform set for a child in need.

"This donation demonstrates that a collaboration can create an impact far beyond fashion," Kartika added. "We sincerely thank all of our customers who supported this initiative through their purchases. Every contribution has become part of a collective effort to help shape a brighter future for Indonesian children."

Mothercare Indonesia and One Fine Sky hope that this contribution will provide more than just school essentials and educational resources. They aspire to inspire children to continue learning, growing, and dreaming, while encouraging more individuals and organizations to join in creating sustainable, positive change for the future of education and child development in Indonesia.

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